Segnalo questa presentazione realizzata da Razorfish che, prendendo spunto da Facebook Connect, esprime alcune potenzialità di concetti legati ai Social Graph in ambito business. Gli esempi riportati nella presentazione sono molto efficaci. I principali punti che si possono ricavare dalle slide riportate sotto sono (nel caso una web property intenda incorporare FB Connect all’interno delle proprie pagine/servizi):

• Share site actions from our site back to Facebook News Feeds – comments made in a forum would be attached in FB News
• Find friends who use the same site – see your friends’ comments about the topic instead of wading through strangers’ comments
• Help identify influentials when they come to our site based on the their social connections
• Provide suggestions based on preferences – recommend products or services based on their associations and what they’re a fan of
• Chat with friends that are online to discuss content relevant to the site
• Create dynamic content based on your friends preferences – your friends viewed this content or downloaded these podcasts
• Find people with similar preferences and provide opportunities for engagement
• Mobility apps which provide richer connections based on user preferences

Quindi, direi … interessante!

Luca